Ever wondered about hosting a unique event that is highly engaging & fun for your targeted audience?
The event which is interactive, engaging, informative, and simultaneously believes in building strong relationships thus has the potential to convert your targeted audience into potential ones.
One solution to all these requirements is – hosting webinar events. With the application of some best webinar services conversions can be boosted, the reach can be wider, and ultimately revenues can be increased.
With its seamless experience and no geographical barrier to reaching the maximum number of people, webinar events stand out tall when it comes to business expansion & audience growth.
Webinar Event – All you need to know
Webinars are a completely different experience with their audio & visual effects in addition to giving a normal presentation. They are highly engaging sessions that consists of features like – conducting polls, live Q&A session, brand promotion, and much more.
Nowadays most webinars are business oriented and thus consist of lots of sharing of informative content with slide show presentations. over time they have become key elements of marketing strategy.
With the help of some best webinar platforms and the right keynote speakers, webinars have tremendous potential to grow your targeted audience & expand your business.
Top 5 ways to customize webinar events
As webinar event is highly customizable, with the help of some interactive webinar platforms, these events can be hosted successfully.
Pen Down Questions before the webinar
- Give your applicants the opportunity to submit questions or topics by means of email, registration page, etc.
- It adds to the level of engagement for the audience and chances are high to be engaged in the webinar sessions.
Taking polls at frequent intervals
- Stop treating webinars as a stage of a one-way flow of communication. Take the advantage of webinar platforms as highly engaging sessions and interact with your audience by implementing features like – raising hands.
- Ask viewers about challenges they face, pain points, etc. to make them engage more and more.
Encourage Questionaire
- Ask your audience to submit questions as feedback to your event & respond to these questions with another webinar expert to make your session highly engaging.
- Give equal importance to attendees’ doubts & advice.
Working on Feedbacks
- Keep track and follow up with your audience just after the event is over with the help of audio& visuals.
- Show good gestures like- thank you for your participation etc. which can attract them to attend another webinar hosted by you.
Use Personalized Hashtags
- Social media is considered to be the best friend of webinar events as it is a lot easier to publish and share the benefits of attending the webinar session & thus ultimately gain mass attention.
Top 10 picks for a Successful Webinar
For hosting a successful webinar, there are some of the key points that should be kept in mind for better execution of the plan –
Be Energertic & Passionate
- Showcasing your personality & passion when it comes to hosting a webinar will work in the most beneficial way to expand your audience reach.
- Try to act in a more conversational manner & behave naturally. You can make short notes, and scripts for better delivery of the content & information.
Sharing of Experiences
- Most of the webinar hosts share their personal real-life experiences as its makes their audience listen and grab inspiration from them.
- You can go with providing information in such a way that is not written in books or in blog posts.
Creating Amazing Slideshows
- Holding your audience for more than an hour thus requires the creation of visually appealing slide shows.
- Try to stick to one colour palette throughout the session to make it more engaging.
Choose your webinar platform wisely
- Interactive webinar platforms make it easier for the audience to register for your webinar and they also provide multiple ways for joining the session.
- Some of the webinars are also filled with annoying processes & make it difficult to attract an audience. Choose it wisely
Decide Right Day & Time to Engage
- With the help of google analytics, you can decide at which time of the day, traffic is maximum and you can organize the event. Even you can go with automated webinars for the same.
- As reaching a wider audience is our prime concern, this should be executed properly.
Promotion of the Webinar
- You need to promote your event in advance for the attention of the maximum public.
- Online webinar platforms provide many features like sending invitations over WhatsApp, reminders in emails, and much more.
Global Audience Reach
- Speaking in a language specific to your audience or country might not grab the attention of larger audiences.
- Speaking in a common language used across the world is a good way to attract millions.
Practice for Perfection
- Like, practice makes a man perfect you can go on practising your webinar session multiple times. this will ensure better engaging sessions & fewer chances of fumbling.
- Check if your device is working properly in order to prevent any chances of technical glitches.
Go with at least one host or moderator
- Having more than one speaker in your session makes your webinar a super interesting & engaging event.
- Virtual Webinar Platforms provide lots of customization to choose from and deliver the best of yourself!
Handling your promotions
- Always try to provide access to your expert’s Twitter or any either social media handles to the audience. This will make their research on their own and engage in a better way for your event.
Conclusion
Presenting an informative webinar is good for the start but just giving the basic lecture won’t be profitable. Engaging your audience in your special way to treat and interact with them is important for your successful event live streaming.
